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Privacy Policy

Last Updated: April 9, 2026

Introduction

SMI Roofing ("Company," "we," "us," or "our"), operated by CAS Management Inc., respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at smiroof.com, use our services, or communicate with us via phone, email, text message (SMS), or other channels.

By using our website or services, you consent to the practices described in this policy. If you do not agree with this policy, please do not use our website or services.

Information We Collect

We may collect the following types of information:

Personal information you provide directly: Name, phone number, email address, physical address, and any other information you submit through our contact forms, booking forms, phone calls, or text messages.

Service-related information: Details about your roofing project, property information, insurance claim details, photos of your property, and communication records related to your service.

Automatically collected information: IP address, browser type, device information, pages visited, time spent on pages, referring URLs, and other analytics data collected through cookies and similar technologies.

How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries and provide roofing estimates
  • Schedule and perform roofing services
  • Process insurance claims on your behalf
  • Send appointment reminders, inspection updates, estimate follow-ups, project updates, and service follow-up via SMS, email, or phone
  • Improve our website, services, and customer experience
  • Comply with legal obligations

SMS/Text Messaging Policy

When you provide your mobile phone number and opt in to receive text messages from CAS Management Inc. dba SMI Roofing, we collect your name and mobile phone number. We use this information to send you appointment confirmations, estimate follow-ups, inspection scheduling updates, project updates, service follow-up, and customer care communications.

Message frequency varies based on your service needs and interactions with us. Message and data rates may apply depending on your mobile carrier and plan.

To opt out of SMS messages at any time, reply STOP to any message you receive from us. You will receive a confirmation message and no further texts will be sent unless you re-enroll.

For help, reply HELP to any message or contact us at (501) 464-5139 or info@smiroof.com.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Supported carriers include but are not limited to AT&T, Verizon, T-Mobile, Sprint, and other major US carriers. Carriers are not liable for delayed or undelivered messages.

Information Sharing and Disclosure

We do not sell your personal information. We may share your information with:

  • Service providers: Third-party companies that help us operate our business, such as our CRM system, scheduling software, payment processors, and SMS messaging platforms, solely to perform services on our behalf.
  • Insurance companies: When you authorize us to file or manage an insurance claim on your behalf.
  • Material suppliers and subcontractors: As necessary to complete your roofing project.
  • Legal requirements: When required by law, regulation, legal process, or governmental request.

Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Cookies and Tracking

Our website may use cookies, web beacons, and similar tracking technologies to improve your browsing experience, analyze website traffic, and understand user behavior. You can control cookie preferences through your browser settings.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party site you visit.

Children's Privacy

Our services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we learn that we have collected information from a child under 13, we will delete it promptly.

Your Rights

Depending on your jurisdiction, you may have the right to access, correct, delete, or restrict the processing of your personal information. To exercise these rights, contact us using the information below.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Your continued use of our website and services after changes are posted constitutes your acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or our data practices, contact us at:

SMI Roofing (CAS Management Inc.)
302 East Parkway Drive, Suite C
Russellville, Arkansas 72801
Phone: (501) 464-5139
Email: info@smiroof.com

SMI Roofing
SMI Roofing

Arkansas's trusted commercial and residential roofing company. Family-owned, five-star rated, and built on doing right by our customers.

302 East Parkway Drive, Suite C
Russellville, Arkansas 72801
(501) 464-5139
info@smiroof.com

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